Hi! I’m Paula

That’s me! If you run into me in the wild, you may find me enjoying the outdoors with my precocious pup.

Seeing Your Business Uniquely

At White Giraffe Creative, the mission is simple: 

Help innovative business leaders grow their company through intentional branding and smart, targeted marketing strategies. It’s noisy in the marketplace and you need solutions that will confidently set you up to stand out from the crowd.

Why WHITE GIRAFFE?

With nearly 20 years in design experience, and nearly 10 of those at Hallmark Cards headquarters in Kansas City, Paula brings a deep understanding of creative excellence and brand storytelling to every project. That high-level quality continues at White Giraffe, where atttention to detail and high standards are at the core of everything delivered to each client.

There’s nothing basic about our approach and there is no fear of color, creativity or pushing ideas beyond “the box”.

The name White Giraffe was definitely born from divine inspiration and from Paula’s love of giraffes. They are the most interesting and imaginative animals in all creation! And the world view from 14-18 feet up is definitely a different perspective. White Giraffe represents a clean, fresh start. Simple and full of possibilities! Standing extraordinarily tall with adept vision and individuality. White Giraffe captures the heart of what we do! Build brand solutions that see completely outside the box.

The White Giraffe Promise

Your business represents years of hard work and that level of commitment is honored here by treating the work on your brand with the same care and dedication. The focus is to deliver complete solutions on-time, that elevate your company and strengthen your impact in your industry.

Paula strive’s to craft a custom visual identity  that looks, sounds and feels consistent across every platform, both internally and externally, and in every printed piece your customers touch.

At White Giraffe, we don’t just design brands, we help you build a legacy.

Experience

Art Director Floralies Creative

Marketing & Event Coordinator – BG Wealth

Designer, Print Specialist & Production Artist for Prototype Studios – Hallmark

Production Team for Walmart – Hallmark

Production Artist for Signature line – Hallmark

 

Volunteering

Art Director & Teacher – Legacy Christian Academy

AIGA KC Chapter

Training & Memberships

NAWBO KC

NASDAQ Entrepreneurial Education Center

Milestone Circles Certification 2026

Participation and membership in multiple brand strategy and design communities